SEO Built for Growth. Technical, Content & Performance Working as One.

SEO

Our SEO approach combines technical excellence, user-first content, and platform performance to drive sustainable long-term visibility. We optimise websites for Google, AI-powered search, and emerging LLM-driven experiences. Every strategy blends technical fixes, smart content planning, structured data, link-building quality, and user experience improvements to lift rankings and organic conversions.

Services Include

Full SEO Audits (Technical, Content, Backlink, Schema)
Keyword Strategy, Clustering & Opportunity Mapping
On-Page Optimisation across Website Templates
Content Strategy, Topic Clusters & SEO Copywriting
Local SEO & Google Business Profile Optimisation
Competitor Benchmarking & Market Share Tracking
AI/LLM Optimisation (AIO) for generative search results
Schema Markup (FAQ, Product, LocalBusiness, ItemList)
Backlink Strategy + Digital PR
Ongoing Reporting & Month-to-Month Growth Framework

Platform Partners

Google Search Console
Google Analytics 4
SEMrush
Ahrefs
Screaming Frog

Case Study

Highgrove Bathrooms

+20%

CTR

374,000

Clicks

14,000,000

Impressions

Mission

Highgrove Bathrooms came to Rapid Media wanting to grow organic visibility beyond their branded search traffic, particularly for competitive category terms like bathroom vanities, heated towel rails, and shower screens.

Execution

Our SEO team audited on-site content, technical health, and internal linking, then rebuilt key category and product pages around high-intent, non-branded search terms to capture shoppers earlier in their research.

Results

Over six months, Highgrove’s average ranking position across all tracked keywords climbed from page two to the top of page one, moving from position 16.6 to 9.8. Click-through rate rose 20%, from 2.47% to 2.96%, while competitive terms such as “bathroom vanity” and “heated towel rail” now rank inside the top five. The result: over 375,000 organic clicks and 14 million impressions in six months, with stronger, more consistent visibility for the terms that matter most to Highgrove’s business.

Testimonials

Highgrove Bathrooms

Working with Rapid Media on our SEO has been a great experience. They took the time to really understand our brand, our range, and our customers before building a strategy, not just chasing rankings, but building genuine authority around bathroom design and renovation. Their content and search approach has helped strengthen our position as a design-led, quality-driven brand rather than just a price-competitive retailer, and it's set us up well for how people are searching (and now, how AI tools answer questions) online. We'd happily recommend them to any retailer serious about long-term organic growth.